(AsianFin)—A total of 80 million e-commerce influencers have reached collaboration with fashion merchants. These collaborations have resulted in orders of 4.8 billion for the fashion category, marking an 84% increase in the clothing business, data from TikTok E-commerce showed. In the past year, over 8.84 million TikTok E-commerce creators have generated income through various channels such as live streaming, short videos, showcases, and image-text content. The total views of short videos created by e-commerce creators have exceeded one trillion, with over 400 billion views in e-commerce creator live streams.